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WorkAbout

San Francisco Dental Wellness

Marketing Coordinator (August 2025 - Present)
Focus Areas
Lifecycle Marketing Digital Strategy
My Role
Drives lead acquisition, conversion, and patient retention at a fast-growing dental office.
Tools
Zoho CRM Canva Google Suite Carestack
San Francisco Dental Wellness

Overview

Drives customer acquisition and lifecycle marketing at a specialized dental office. Leverages digital media, CRM optimization, and cross-functional collaboration to boost lead conversion, retention, and revenue growth.

San Francisco Dental Wellness Website

Lifecycle Marketing

Manages CRM workflows from patient intake to treatment acceptance and ongoing care.

  • Tracks the patient pipeline for ~18+ dental cases weekly using Zoho CRM
  • Presents high-value treatment plans ($6K–$8.5K) using value positioning and sales enablement
  • Implements timely follow-ups, nurture campaigns, and reactivation processes
  • Collaborates closely with doctors to align communication strategy with production goals
  • Launched a patient rewards app in February 2026 to boost loyalty and customer engagement
Lifecycle Marketing Stages

Digital Strategy

Executes marketing strategies across SEO, AI-driven search visibility, and social media to generate qualified leads.

  • Optimizes local SEO, Google Business performance, and referral channels to increase inbound interest
  • Leverages AI trends and brand positioning to improve discoverability
  • Uses targeted messaging and community outreach to strengthen market presence
  • Designs digital content and manages Instagram account, increasing account reach by 240%
Email Marketing + Social Media Engagement

I'd love to be in touch :D

Email me at tiffany.a.mok@gmail.com

© Tiffany Mok 2026
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