San Francisco Dental Wellness

Marketing Coordinator (August 2025 - Present)

Focus Areas

Full-Funnel Marketing

My Role

Drives patient acquisition, conversion, and retention at a specialized dental office.

Tools

Zoho CRM Canva Google Suite Carestack

Overview

Drives customer acquisition through organic reach and high-value treatment planning. Leverages SEO, CRM, email marketing, and digital strategy to build measurable growth across every stage of the marketing funnel.

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San Francisco Dental Wellness Website

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Full-Funnel Marketing

Top of Funnel (TOFU)

Drives 20+ new patients weekly through SEO, social media, AI discoverability, and referral programs
Grew Instagram account reach by 240% within 30 days, optimizing post timing and hashtag strategy
Optimizes Google Business Profile to improve search visibility for TMJ, sleep apnea, and dental services

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Digital Strategy + Social Media Engagement

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Middle of Funnel (MOFU)

Conducts phone screenings to qualify inbound leads, identify patient needs, and guide high-intent prospects
Develops targeted email marketing campaigns to nurture leads through the consideration stage
Achieves a 64.6% lead conversion rate through clear patient communication and structured follow-ups

Marketing Funnel

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Bottom of Funnel (BOFU)

Supports $150K+ in monthly revenue by advancing high-intent patients to treatment acceptance
Launched a patient rewards app in February 2026 to introduce personalized offers and loyalty incentives
Uses Zoho CRM to track patient pipeline, conversion metrics, and lifecycle marketing workflows

Lifecycle Marketing Stages

I'd love to be in touch :D

Email me at tiffany.a.mok@gmail.com

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